The Active Young People (AYP) team have been working virtually since lockdown in order to respond to children and young people’s needs over the past few months.
During the lockdown period, when young people weren’t able to meet, the Active Young People team at Ceredigion County Council turned to engaging with their audiences through many social media platforms. This ensured the important message got across that being active has a positive effect on physical and mental wellbeing.
The @CeredigionActif social media handle has been used regularly on Facebook, Twitter, Instagram and YouTube to release videos from young leaders, PE lessons, games, activities and inspirational messages. A number of different platforms were used in order to reach as many young people and families as possible.
The team have produced 90 videos aimed at getting teenagers, primary school aged pupils and pre-school aged toddlers active during the time when they were at home. Local clubs have joined in with further messages and activities.
Regular lessons were shared with all primary schools so that children could follow structured classes at home, and inclusive sessions were promoted through a partnership with Disability Sport Wales.
The Active Young People team aims to promote the importance of being active and how it can effect on so much more than people’s fitness.